How Speakers, Authors and Experts are Making Millions in the Media
Here are some of the most important things you’ll learn:
- How to develop a world-class media pitch
- The writing styles that generate different kinds of media
- How to find your platform and leverage it
- Being a thought leaders vs. thought follower
- How making predictions can generate press
- What reporters, editors and producers are looking for
- How to get booked on local TV news programs
- How to get booked on national television shows
- What to say when you follow up with a producer or reporter
- Why press releases are often a waste of time
- The differences between a pitch, press release and media advisory
- Why controversy is a good thing
- How to develop different angles based on your expertise
- The truth behind HARO and publicity summits
And much more!
Learn how to leverage the power of the media to gain massive exposure and enhance your credibility on a national or even international scale.
This is an online course. Digital media is non-refundable.